Clean Beauty Market Overview

In 2022, the size of the clean beauty market was estimated at USD 6.32 billion. During the projection period (2023 – 2032), the Clean Beauty market industry is anticipated to increase from USD 7.11 billion in 2023 to USD 34.8 billion, at a compound yearly growth rate (CAGR) of 14.62%. The baby-boom generation—those who were born between 1946 and 1964—have only recently begun to retire in considerable numbers, which has resulted in a fall in their labour market participation rate over the past eight to ten years. As a result, the number of women working has increased, which will further raise demand for clean cosmetic products.

The increasing number of working women in various age groups and areas has led to an increase in the use of clean beauty, which has in turn led to an increase in sales and ultimately contributed to the expansion of the market. The employment market saw major shift as a result of the huge rise in women’s labour force participation throughout the second half of the 20th century. Women’s overall labour market involvement increased dramatically from the 1960s through the 1980s before declining in the 1990s. Women’s involvement in the labour force began to gradually decline at the beginning of the twenty-first century, and it most recently reached a low of 56.7 percent in 2015.

Women’s participation in the labour market has undergone some important changes over time. For instance, women are now more likely than males to pursue higher education, making them more likely to have full-time, year-round employment. Today, there are significantly more women with children working. Additionally, as women’s wages have grown over time relative to men’s earnings, more people are adopting better lifestyles and can buy clean products.

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Key Companies in the Clean Beauty market includes

L’Oreal S.A

Clean Cosmetics

Estée Lauder

Inika Organic Australia

Avon

The Honest Company, Inc.

Zuii Organic

RMS Beauty

Juice Beauty

Ere Perez

Segmentation

Based on product type, the Clean Beauty Market is segmented into face care, skincare, lip care, fragrances, hair care, nail care, and dental care. In 2022, the skincare section held the lion’s share.

Powder, liquid, and gel are included in the segmentation of the clean beauty market based on form. In 2022, the powder category had the lion’s share.

Gen X, Gen Z, millennials, and baby boomers are all included in the Clean Beauty Market segmentation based on consumer group. In 2022, the millennial demographic held the bulk of the market.

Men, women, and children are all included in the end user segmentation of the clean beauty market. In 2022, the women’s category owned the bulk of the market.

According to distribution channel, the Clean Beauty Market is segmented into supermarkets and hypermarkets, convenience stores, specialty shops, internet retailers, and others. With a revenue share of almost 40% in 2032, the specialty retailers sector led the Clean Beauty Market sales over the projected period.

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Regional Analysis

The market is divided into North America, Europe, Asia-Pacific, and the Rest of the World based on region. In 2032, the North Clean Beauty market was worth USD 8.42 billion, and during the research period, it is anticipated to grow at a CAGR of 11.24%. During the projected period, North America is anticipated to account for the greatest market share in the clean beauty sector. This is largely due to the region’s leading companies’ increasing innovation rates. Additionally, the Clean Beauty Market in the USA had the biggest market share, while the Clean Beauty Market in Mexico had the quickest rate of growth in the region of North America.

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