Fruit Powder Market Analysis

The global fruit powder market will touch USD 22.34693 billion at a 6.80% CAGR by 2030, as per the recent Market Research Future report.

Drivers

Growing Health and Wellness Awareness amid Consumers to Boost Market Growth

Over the course of the projection period, consumer awareness of health and wellness will increase, driving market growth. The need for nutrient-dense meals has naturally increased as customers become more health-conscious. Fruit powders are a healthy choice since they contain many of the vital nutrients, minerals, vitamins, and antioxidants found in fresh fruit. These offer a practical way to add these nutritional benefits to many food and drink items. In addition, people are favoring natural products with clean labels that have undergone little processing and don’t include artificial ingredients or preservatives. Fruit powders are often manufactured from actual fruits that require little processing, which makes them a popular choice among consumers who value natural ingredients and are health-conscious.

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Key Players

Eminent industry players profiled in the global fruit powder market report include Nutradry (Australia), DMH Ingredients (US), Kanegrade (UK), Paradise Fruits (Germany), Aarkay Food Products (India), FutureCeuticals (US), NutriBotanica (Brazil), La Herbal (India), Saipro Biotech Pvt. Ltd (India), and Batory Foods (US).

Opportunities

Rising Popularity of Plant-Based and Vegan Diets to offer Robust Opportunities

Throughout the projection period, the market for fruit powder will have plenty of chances due to the growing popularity of plant-based and vegan diets. Fruit powders are a plant-based food that fits in well with plant-based and vegan diets because they are made from genuine fruits. These provide a concentrated, natural fruit flavor that can be used to improve the flavor of various plant-based foods, such as smoothies, baked goods, desserts, and plant-based milk substitutes. Besides, plant-based and vegan diets lay emphasis to obtain assorted nutrients from the plant sources. The fruit powder with its nutritional profile can be utilized for boosting the nutritional content of plant-based and vegan products. These offer an extra source of minerals and vitamins thus adding to the complete nutrient density of the plant-based snacks and meals.

Restraints and Challenges

High Cost to act as Market Restraint

The high manufacturing cost of fruit powders, stringent regulations, and accessibility of alternatives may act as market restraints over the forecast period.

Besides, the COVID-19 impact may also impede market growth.

Market Segmentation

The global fruit powder market is bifurcated based on applications and type.

By type, mango will lead the market over the forecast period.

By applications, beverages will domineer the market over the forecast period.

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Regional Analysis

Europe to Command Fruit Powder Market

Europe will command the fruit powder market over the forecast period for the favorable trends for functional foods & rising consumption of the nutrient-rich sustainable products. People look for nutritious, organic and clean-label snacks sans chemical additives or preservatives. Besides, with the increase in consumers health awareness, the food producers are compelled in including these in different functional foods thus promoting the expansion of the regional market. Germany grabbed the utmost market share followed by France.

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