Mayonnaise Market Overview

The mayonnaise market size was estimated at USD 11.3 billion in 2022. According to projections, the mayonnaise market business would expand at a compound annual growth rate (CAGR) of 4.56% from USD 11.8 billion in 2023 to USD 15.4 billion by 2030. The two main factors driving the market expansion are increasing consumer awareness of healthy food ingredients and incorporating mayonnaise into western/territorial cuisines.

Additionally, the market is expanding due to growing demand for the product as a result of numerous health benefits, such as the presence of vitamin E and omega-3, which help to lessen the risk of heart disease. In addition, the market is expanding due to the introduction of eggless mayonnaise, which substitutes vegan ingredients like roasted eggplant, mustard, lime and garlic for the egg yolk. Accordingly, the launch of new product lines with creative flavourings including tandoori, cheese, garlic, pepper, mint, and sour pickles is driving up market share. The market CAGR is anticipated to be driven by a number of other factors, including increased consumer buying power, changing lifestyles, growing Western influences on culinary traditions, and growing demand for ready-to-eat (RTE) meals.

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Similar to regional foods, mayonnaise’s expansion in western countries is one of the primary drivers driving the market’s growth. The market is expanding as a result of changing dietary preferences and an increase in the usage of functional food items. A further factor driving the objective market’s expansion is the rising consumer consciousness regarding high-quality food ingredients. Furthermore, it is projected that throughout the projected period, the flavour, texture, and assortment of flavours of egg-free mayonnaise will continue to drive its expanding popularity, which will boost the market’s revenue.

Key Companies in the mayonnaise market includes.

Unilever (U.K.)

Paradise Food Ltd (U.K.)

Marina Foods Inc. (U.S.)

AR Brands (South Africa)

Solo Foods (South Africa)

Delicacy Foods (Cyprus)

ADM Antwerp (Belgium)

Segmentation

There are two varieties of mayonnaise sauce identified by the market segmentation based on type: egg mayonnaise and eggless mayonnaise. The category with the highest share was egg mayonnaise.

Plain mayonnaise and flavor-infused mayonnaise make up the two categories in which the mayonnaise market is segmented based on category growth.

The market data for mayonnaise has been split based on the kind of packaging. Three categories are included in the packaging type section: bottles, pouches, and others.

The mayonnaise market has been divided into store-based and non-store-based channels based on the distribution channel.

Regional Analysis

The report offers market insights for North America, Europe, Asia-Pacific, and the rest of the world by region. The largest share of the European mayonnaise market was around 45.80%. This is because more and more countries are embracing veganism as a way of life, including Germany, the UK, France, Spain, and Italy. Furthermore, rising consumer awareness of the ethical, health, and environmental implications of food is expected to drive up demand for vegan spreads, dressings, and sauces in the near future. Eggless mayonnaise sauce is becoming more and more popular in both North America and Europe due to the expanding trends of vegetarian cuisine and the demand for novel, flavor-enhancing food products made using ordinary ingredients.

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